At Home Owners Association, we’re always looking for fresh perspectives on home renovation. Our blog serves as a hub for Australian homeowners seeking practical advice and expert insights.

We’re excited to invite you to contribute your knowledge and experiences to our platform. If you’re passionate about home renovation and want to share your expertise with our audience, here’s how you can get involved.

What’s Our Blog’s Purpose?

Empowering Australian Homeowners Since 1980

Home Owners Association has served Australian homeowners for over four decades. Our blog extends this commitment by providing a platform where practical advice meets expert insights. We create a valuable resource for anyone who plans to renovate their home.

Practical Advice for Real Homes

We deliver content that Australian homeowners can apply immediately. Our focus isn’t on theoretical concepts or generic tips. Instead, we share specific, market-relevant information that addresses the unique challenges and opportunities of renovating in Australia. (Tailored advice for their specific needs includes treating additions and extensions as if planning a whole building and assessing how they will change the energy efficiency of your home.)

Expert Insights for Informed Decisions

Access to industry knowledge plays a key role in successful home renovations. We seek contributions from experts who offer insider perspectives on topics ranging from the latest building materials to navigating local regulations. This expertise helps our readers make informed decisions that can save time, money, and stress.

Tailored Benefits for Australian Homeowners

Our blog highlights exclusive benefits available to our members. These include access to trade pricing and discounts on construction, renovation, and maintenance materials across Australia. We showcase how these benefits apply to real-world renovation projects, helping readers understand the tangible advantages of membership.

Building a Community of Informed Homeowners

Contributors to our blog don’t just share information – they help build a community of informed and empowered Australian homeowners. Your expertise can significantly enhance this mission. We encourage you to share your unique insights and experiences with our readers.

As we move forward, let’s explore the guidelines for creating valuable content that resonates with our audience and aligns with our blog’s mission.

How to Create Valuable Content for Australian Homeowners

Focus on Australian Market Specifics

When you craft your content, address the distinct challenges and opportunities within the Australian home renovation market. Discuss how the rising costs of materials in Sydney affect renovation budgets, or explore the growing trend of sustainable home improvements in Melbourne. Australians spent more than $3 billion on alterations and additions to their homes in the September quarter of 2023, a 4.2% increase from the previous quarter.

Highlight Trade Pricing and Discount Benefits

Access to trade pricing and discounts is a key advantage for homeowners. When you write about renovation projects, include specific examples of how these benefits can lead to significant savings. You might explain how members saved an average of 15% on kitchen renovation materials in Brisbane last year, or how accessing trade prices for timber in Perth can reduce decking costs by up to 20%.

Balance DIY Tips with Professional Advice

Many Australian homeowners are keen DIY enthusiasts, but it’s important to strike a balance between do-it-yourself tips and professional guidance. Provide step-by-step instructions for simple tasks like painting or basic plumbing repairs, but also emphasize when it’s necessary to call in the experts. For instance, when you discuss electrical work, remind readers that all electrical DIY work is illegal in Australia.

Include Real-World Examples and Case Studies

Nothing brings content to life like real-world examples from across Australia. Share case studies of successful renovations, detailing the challenges faced and solutions found. You could profile a heritage home restoration in Adelaide, outlining the process of obtaining necessary approvals and sourcing period-appropriate materials. Or, showcase a modern eco-friendly renovation in Hobart, highlighting innovative sustainable technologies and their long-term cost benefits.

Incorporate Local Regulations and Standards

Australian building codes and regulations vary by state and territory. Include information about local building standards, permit requirements, and zoning laws in your content. This helps readers navigate the legal aspects of home renovation (which can be particularly complex in areas with heritage overlays or bushfire-prone zones). Try to provide links to official resources or government websites for the most up-to-date information.

Now that we’ve covered the key elements of creating valuable content for Australian homeowners, let’s move on to the submission process and requirements for contributing to our blog.

How to Submit Your Content

Article Length and Focus

We prefer articles between 800 and 1,500 words. This length allows for an in-depth exploration of topics while remaining digestible for our readers. Focus on one main idea or project, and provide detailed, step-by-step guidance where appropriate.

Keyword Optimization

Incorporate relevant keywords naturally throughout your text. Terms like “Australian home renovation,” “DIY home improvement,” or location-specific phrases can improve the visibility of your article. Always prioritize readability and value for the reader over keyword density.

Visual Elements

Use visual DIY projects along with your email, content, and social media marketing strategies to maximize your online reach and visibility. Add at least one relevant image for every 300 words. These could be before-and-after photos of renovation projects, infographics explaining complex processes, or diagrams illustrating step-by-step instructions.

Ensure all visual elements are clear, properly credited, and ideally original. If you use stock images, make sure you have the right to use them and provide appropriate attribution.

Accuracy and Credibility

Fact-check your content rigorously. Get advice from an accredited energy assessor, who can audit your home and advise on the best and most cost-effective ways to improve energy efficiency. When citing statistics or studies, link to the original source where possible.

If you share personal experiences or case studies, be specific about locations, timelines, and outcomes. This adds credibility and helps readers relate the information to their own situations.

Submission Process

Email your completed article to our editorial team at [email protected] Include a brief bio highlighting your expertise in home renovation or related fields. We will review your submission and respond within two weeks.

We look for content that provides unique insights and practical value to Australian homeowners. Your expertise can make a real difference in helping our readers create their dream homes.

Final Thoughts

Contributing to Home Owners Association‘s blog provides an opportunity to share your expertise with Australian homeowners. Your insights can make a real difference in their renovation projects. We value well-researched, accurate, and visually appealing content that meets our high standards and provides maximum value to our audience.

We encourage you to prepare your article following our guidelines and submit it to our editorial team. Your knowledge could help a homeowner transform their living space or tackle a challenging renovation project. Home Owners Association commits to empowering homeowners across Melbourne and beyond (and we’re always looking for experts to write for us about home renovation).

If you have expertise in home improvement and want to write for us, we’d love to hear from you. Together, we can create valuable content and make home renovation accessible for all Australian homeowners. Let’s collaborate to build a community of informed and confident homeowners.